In an era where speed and customisation are key differentiators in highly competitive markets, print quality no longer has to suffer. Jaz silk digital coated paper has full high-speed inkjet functionality, yet manages to combine the reassuring look and feel of offset paper with full colour personalisation options and flexibility.

As Eric Van den Bruel, Product Development & Marketing Director for Sappi explained, “You wouldn’t go off-road driving in a normal car; you would choose a fit for purpose vehicle, such as a 4x4. The same logic applies to paper choice. If you want to be able to use less ink, with no additional inline or offline paper treatment, then you need to use fit for purpose paper in order to experience better results!”

Jaz silk will be presented for the first time at drupa 2012, and will lead the way for other paper products produced as a result of the partnership, including Jaz book and Jaz gloss. Key characteristics for this paper include the fact that no bonding agent or other treatments are required, print efficiency leading to time saving, and lower consumption of ink compared to offset paper.